Every episode
Every conversation since 4 Sep 2019, newest first.
How Consumers Really Make Decisions with Dan Ariely
Dan Ariely explains why consumers make irrational but predictable choices, and how defaults, anchoring and branding shape what people pay.
How Brands Actually Grow with Byron Sharp
Byron Sharp on why the double jeopardy law means big brands win through more customers, not more loyalty, and why loyalty programs barely work.
How to be a winning traderwith Jack Schwager
Jack Schwager, author of the Market Wizards series, explains why the best traders share flexibility, discipline and a strategy that is truly their own.
How AI is changing the marketing landscapewith Patrick Gilbert
Patrick Gilbert on how AI has commoditised execution in marketing, and why strategy, sharper prompts and real data still create value.
AI, Robots and the Future of Techwith Kevin Kelly
Kevin Kelly on why AI's reasoning leap surprised him, why robots are limited by power not intelligence, and why Bitcoin isn't a currency.
How to write copy that sellswith Robert Bly
Veteran direct response copywriter Robert Bly on researching a market before writing, matching copy to a reader's awareness of their problem, and why testing beats debate.
Bitcoin and the Future of Moneywith Anthony Scaramucci
SkyBridge Capital's Anthony Scaramucci on why Bitcoin's 2025 price surge was two years overdue, and his case for holding through volatility.
The 10 Disciplines to Maximise Impact and Inner Peacewith Gino Wickman
Gino Wickman outlines the ten disciplines from his book Shine that let driven entrepreneurs grow their impact and their inner peace at once.
How to get more customers through disruptive contentwith Marcus Sheridan
Marcus Sheridan explains why publishing pricing online, building a pricing estimator and using assignment selling wins more sales in the AI search era.
How to scale an eCommerce brand to $1M/mowith Paul Waddy
Paul Waddy on the cash flow, inventory and margin discipline that takes an ecommerce brand from $100,000 to $1 million a month.
How to protect yourself against the next generation of cybersecurity threatswith Eric O’Neill
Eric O'Neill, the FBI operative who caught spy Robert Hanssen, explains today's cyber threats - from 2FA and patching to pig butchering and deepfake scams.
From Model to Seasoned Entrepreneur: The Story of Taryn Williams
Taryn Williams, founder of WINK Models, The Right Fit and #Gifted, on cash flow discipline, raising capital and selling up as majority shareholder.
Strategy & Scale with Roger Martin
Roger Martin on defining scale by relative market share, why industries have no fixed growth rate, and why execution is just strategy nested at every level.
How Global Liquidity Affects the Economywith Michael Howell
Michael Howell explains why global liquidity, not interest rates, drives debt refinancing, asset prices, gold and Bitcoin.
How ChatGPT, Bard (and other A.I.) will affect the future of businesswith Neil Sahota
Neil Sahota unpacks how ChatGPT commoditised AI, the difference between generation and creation, and the trust problems AI creates for business.
How waterdrop went from $0 to $100M in 6 years with DTC marketingwith Martin Murray
Martin Murray, founder of waterdrop, explains how a failed B2B launch and two years of product R&D led to a $100 million DTC beverage brand.
How Bellroy built a global DTC brand in the carry goods spacewith Andy Fallshaw
Bellroy co-founder Andy Fallshaw explains how the brand built a global carry-goods business through steady iteration rather than one growth hack.
How Heaps Normal built a $57M non-alcoholic beer brand in 3 yearswith Peter Brennan
Peter Brennan on how Heaps Normal grew a non-alcoholic beer brand to $57M in under 3 years by normalising not drinking rather than preaching sobriety.
How to scale an ecommerce brandwith Ezra Firestone
Ezra Firestone breaks down how e-commerce brands can win on promise, creative and lifetime value despite tougher ad targeting and rising costs since 2020.
Jobs-To-Be-Done (JTBD) Framework: A Deep Divewith Jim Kalbach
Jim Kalbach explains the Jobs to be Done framework for finding innovation opportunities by focusing on what people are trying to achieve, not your product.
A new way to think about strategy and businesswith Roger Martin
Strategy thinker Roger Martin makes the case for replacing outdated business models, from data-led decisions to top-down control, with customer habit and imagination.
How to create success with ‘the power of one more’with Ed Mylett
Ed Mylett on how small daily choices, relentless execution and personal branding compound into the power of doing one more.
How to turn your business into a profit-machinewith Mike Michalowicz
Mike Michalowicz explains the Profit First formula, taking profit out first through 5 bank accounts to build cash discipline from day one.
How to make better, faster decisions on things that matterwith Dr Alan Barnard
Decision scientist Alan Barnard shows how comparing worst case benefit against worst case cost, not gut feel, leads to faster, safer decisions.
How to build resilient and thriving teamswith Jim Harter
Gallup's Jim Harter explains the five elements of workplace wellbeing and why managers, not perks, decide whether teams thrive or burn out.
How to use New Renaissance Thinking to build an extraordinary businesswith Perry Marshall
Perry Marshall explains his New Renaissance system, a daily thinking practice and seven-step approach to business built on 80-20 focus, simplification and a moat.
How BigPanda became a $1.2B SaaS companywith Assaf Resnick
BigPanda founder Assaf Resnick explains how a failed ad-tech pivot led to a $1.2 billion AIOps company after years of pre-revenue growth.
How to build an invincible company through business model innovationwith Alex Osterwalder
Alex Osterwalder explains why companies must keep reinventing their business models, not just their products, to stay competitive.
The future of gaming, Web3 and the metaversewith Aleksandr Agapitov
Xsolla founder Aleksandr Agapitov explains how gaming technology is building the metaverse, and why NFTs need new standards to move between games.
How a lawyer built 8 million followers on YouTube and TikTokwith Michael Mandell
Michael Mandell, the number 1 lawyer on social media, on scripting every TikTok before filming and quitting his family's law firm a month after his content took off.
Redefining career development in a remote-first worldwith Julie Winkle Giulioni
Julie Winkle Giulioni outlines seven dimensions beyond promotions, such as contribution, competence and connection, for growing careers in a remote-first workplace.
How to out-pitch your competitionwith Bob Wiesner
Bob Wiesner explains why pitching fewer, better-qualified opportunities with more intensity wins more deals than chasing every RFP.
How to get more meetings, win more pitches & close more dealswith Oren Klaff
Oren Klaff on raising the stakes, aligning status and using a 90-second technical flash roll to win high-stakes pitches.
How to grow your people to grow your companywith Whitney Johnson
Whitney Johnson explains her S-curve model of growth and why about 60% of a team should sit in the sweet spot, not mastery.
How to raise money from VC fundswith Niki Scevak
Niki Scevak explains how Blackbird Ventures picks founders to back, why it avoids investing in themes, and what matters after a raise.
How to use NFTs to fund creative projectswith Julie Pacino
Julie Pacino explains how she financed her feature film I Live Here Now by selling NFT photo collections instead of using traditional Hollywood equity investors.
How to use biohacking to achieve peak performancewith Dave Asprey
Dave Asprey, the father of biohacking, explains how light, sleep, cold exposure and smart drugs can raise energy and slow ageing.
How to use Movement Thinking to become a purpose-driven companywith Scott Goodson
Strawberry Frog founder Scott Goodson explains how movement thinking turns a company's purpose into action, with cases from Jim Beam, SunTrust and Pampers.
A deep dive into NFTswith Alex Salnikov
Rarible co-founder Alex Salnikov explains what NFTs are, how they work on the blockchain, and why community drives their value.
How to be a better leaderwith Kim Scott
Kim Scott, author of Radical Candor and Just Work, on caring personally while challenging directly and dismantling bias, prejudice and bullying at work.
How prosperity thinking affects your financial successwith Ellen Rogin
Ellen Rogin on how subconscious money beliefs, scarcity thinking and a values-based spending plan shape real financial prosperity.
How FloQast became a $1B SaaS company in 8 yearswith Mike Whitmire
FloQast's Mike Whitmire on scrapping his first product over a security problem, targeting controllers instead of CFOs, and building irreverent content for accountants.
How to use strategic marketing to become a market leaderwith Jay Abraham
Jay Abraham explains how cross-industry thinking, nine revenue sources and risk reversal help businesses escape incremental growth and lead their market.
How Grayscale became the world’s largest asset manager for digital currencieswith Michael Sonnenshein
Michael Sonnenshein of Grayscale explains how the firm built the world's largest digital currency asset manager and its push to convert GBTC into an ETF.
How to build a team of impact playerswith Liz Wiseman
Liz Wiseman on why well-intentioned leaders diminish their teams without realising it, and the everyday habits that make someone an impact player.
How to find your passion and leverage it for growthwith Janet Attwood
Janet Attwood breaks down the Passion Test's clarity exercises and the inner critic technique she uses to help people undo limiting beliefs.
Ja Rule’s journey from #1 selling recording artist to tech entrepreneur
Ja Rule talks NFTs, building the Icon app for artists and why persistence and early adoption matter in his move into tech entrepreneurship.
How to use Transcendental Meditation to reach your full potentialwith Dr Tony Nader
Dr Tony Nader explains how transcendental meditation transcends thought to broaden awareness, ease stress and lift decision-making and health.
How to use the 4DX system to drive growthwith Chris McChesney
4DX co-author Chris McChesney explains how FranklinCovey turns strategy into weekly team commitments at firms like Marriott and Coca-Cola.
How to scale a fitness brandwith Jennifer Cohen
Jennifer Cohen explains how to build and monetise a fitness brand through niche content, authenticity and the confidence to name your price.
From Entrepreneur to Prime Minister of Haiti – Laurent Lamothe’s growth story
Laurent Lamothe on his path from junior tennis player to tech entrepreneur to prime minister of Haiti, and the discipline of listening.
How Super Coffee went from $0 to $400m valuation in 5 yearswith Jimmy DeCicco
Jimmy DeCicco, co-founder of Super Coffee, on bootstrapping from a dorm room to a $400m valuation through in-store sampling, Shark Tank exposure and celebrity investors.
How visual artists can use digital to build a business around their artwith Marine Tanguy
Marine Tanguy explains how MTArt Agency built the first talent agency for visual artists, pairing public art deals with a stipend-for-artwork model.
How to use A.I. and Intelligent Automation to gain competitive advantagewith Pascal Bornet
Pascal Bornet breaks down intelligent automation into four capabilities - thinking, execution, vision and language - for competitive advantage.
The future of Bitcoin and Cryptocurrencywith Tim Draper
Tim Draper explains why he expects bitcoin to reach $250,000, and how investors, retailers and governments can start using crypto and blockchain.
How to use technology to optimise every part of your lifewith Chris Dancy
Chris Dancy on tracking his life in Airtable across thousands of sensors and services, and why the real goal is autonomy, not disconnection.
How to use Jordan Belfort’s sales system to close big deals
Jordan Belfort breaks down the straight line sales system, how to take control of a sale, shorten long enterprise cycles and build a high-performing sales team.
An insider’s look into the legal cannabis industrywith Steve DeAngelo
Harborside co-founder Steve DeAngelo on cannabis legalisation's racist origins, California's tax mistakes, and building a legal cannabis business.
How to scale a company profitablywith Greg Crabtree
Greg Crabtree, author of Simple Numbers, explains how founders separate trade capital from launch capital to scale a company profitably.
How to build a strong culture in your organisationwith Victoria Pelletier
Victoria Pelletier argues culture is an outcome of intentional practices, not an aspiration, and maps what hybrid work and leadership look like now.
How to develop a strategy that wins in competitive marketswith Roger Martin
Roger Martin explains how strategy means choosing where to play and how to win, tested against what would have to be true, and backed by management systems.
Scaling up with Verne Harnish
Verne Harnish explains how psychological pricing tactics and a revenue-cash-margin-profit sequence help companies scale from $1 million to $100 million.
How to use the power of ‘WE’ to build cohesive, high-performance teamswith Laura Kriska
Laura Kriska, author of The Business of WE, on closing the us-versus-them gap in workplaces through trust, cultural data and deliberate we-building.
How Brock Pierce went from child actor to crypto billionaire
Crypto entrepreneur Brock Pierce on going from child actor to blockchain investor, co-founding Tether, and why he only backs ventures where he has the skills.
How to use conversational marketing + chatbots to drive growthwith Beerud Sheth
Beerud Sheth explains how conversational marketing and chatbots work, and why messaging apps like WhatsApp succeeded where early chatbot hype stalled.
How to use Account-Based Marketing to drive enterprise saleswith Bev Burgess
Bev Burgess explains how to run account-based marketing: treating an enterprise account as its own market, choosing the right accounts, and aligning sales with marketing.
How Alibaba became an $800 Billion company in 20 yearswith Maggie Zhou
Maggie Zhou traces Alibaba's path from a Hangzhou apartment to an $800 billion company, and how Australian brands can sell into China.
How the Winklevoss twins are building a crypto empirewith Tyler Winklevoss
Tyler Winklevoss explains why bitcoin works as digital gold, how Gemini won a New York trust licence, and what he looks for in founders.
How Kerwin Rae built an 8-figure business through social media
Kerwin Rae on building an 8-figure business through documentary-style social content, high-performance leadership and self-awareness.
How design thinking drives growth for the Fortune 100with Stephen Gates
InVision's Stephen Gates on how design maturity drives revenue, why he tests self-awareness in hiring, and how InVision runs fully remote.
How Hacker Noon became an industry-leading publicationwith David Smooke
David Smooke explains how Hacker Noon's contributor model, SEO strategy and equity crowdfunding built a publication with more traffic than Forbes in four years.
How to be a ‘misfit’ entrepreneurwith Kate Toon
Copywriter and SEO expert Kate Toon on writing copy that sounds human, building a personal brand without ads, and being a misfit entrepreneur.
How TransferWise drives growthwith Nick Lembo
Nick Lembo explains how TransferWise decides which country to launch in next and why word of mouth still drives most of its growth.
Shipping Creative Work with Seth Godin
Seth Godin discusses his book The Practice, arguing that shipping creative work consistently to a small audience beats chasing mass reach or authenticity.
How to build high-performance sales teamswith Gus Quiroga
Gus Quiroga, Head of Cognitive Applications at IBM, breaks down the trust equation, enterprise sales stakeholders, and how to coach and hire sales teams.
How Canva drives growth for their paid subscription productwith Dave Burson
Canva's Dave Burson on growing Canva Pro through adding value, churn feedback, pricing loops and building a dedicated growth engineering team.
How to drive growth with better strategy and being ‘different’with Peep Laja
Peep Laja explains why conversion research beats guesswork, and why differentiation and brand matter more than features once markets get crowded.
How Vinomofo drives growth through data, CX and personalisationwith Mariano Favia
Vinomofo's Mariano Favia on scaling with real-time data, personalisation and the 100% happiness guarantee behind an 80+ NPS score.
How DigitalMarketer drives growth for SaaS and educationwith Justin Rondeau
Justin Rondeau of DigitalMarketer explains why most A/B tests are wasted effort, why attribution debates don't matter, and what does drive conversions.
SEO in 2020 and beyond with Brian Dean of Backlinko
Backlinko founder Brian Dean on which SEO ranking factors still matter, the skyscraper technique 2.0, and why an expert beats a freelance writer.
How to use emotional intelligence to build a world-class organisationwith Linda Simonsen
Linda Simonsen of Kleu explains how emotional fitness, a trainable set of skills, builds better leaders, workplace trust and business performance.
Discussing the agency landscape with Max Doyle of Hello Social
Hello Social founder Max Doyle and Alex Cleanthous compare notes on agency growth, social media strategy and the marketing memes that built a brand.
How Outland Denim built a social impact brandwith James Bartle
James Bartle explains how Outland Denim built an ethical, sustainable jeans brand that became known worldwide after Meghan Markle wore its jeans.
Growth, marketing, branding & recruitment with Russ Perry from Design Pickle
Design Pickle founder Russ Perry on scaling a subscription design business with offline stunts, direct response ads and a strict hiring filter.
Growing a brand from $25M to $190M revenue in 4 years with Aussie Brandband’s Matthew Kusi-Appauh
Matthew Kusi-Appauh explains how Aussie Broadband grew from $25m to $190m in 4 years through tested direct mail and a product-first culture.
Collaboration between teams with Corporate Fitness Services Lex Dwyer
Business strategist Lex Dwyer on why reward systems, not mindset alone, decide whether teams collaborate or quietly compete against each other.
How to launch a brand in Chinawith David Laris
David Laris explains the budget, cross-border rules and influencer economics behind launching a consumer brand in China.
From startup to ASX-listing, and lessons along the waywith Brett Kelly
Kelly Partners founder Brett Kelly explains taking his accounting firm from startup to an ASX listing, and why marketing fundamentals beat fads.
How to develop a digital strategy for 2020with Ben Fitzpatrick
Webprofits' Ben Fitzpatrick shares a 10-question framework for building a marketing and sales strategy through an economic contraction.
Leadership, people and culture during a pandemicwith Dr Melinda Muth
Dr Melinda Muth on leading through the COVID-19 crisis: calm evidence-based communication, disciplined decision-making and what builds culture over Zoom.
The future of the travel industrywith Quentin Long
Quentin Long on how the travel industry collapsed overnight in COVID lockdown, and how brands should market authentically as demand slowly returns.
Coronavirus Marketing Series with Sujan Patel
Sujan Patel on how his SaaS companies handled the covid-19 shutdown, from case-by-case customer relief to rewriting sales messaging every week.
Coronavirus Marketing Series with Jethro Marks
Jethro Marks of The Nile explains how COVID-19 turned April into a second Christmas for his 32 million SKU e-commerce store and reshaped remote work.
Coronavirus Marketing Series with Craig Davis
Sendle co-founder Craig Davis on navigating COVID-19, testing product market fit, and why founders should focus on customers before products.
Coronavirus Marketing Series with Tam Al-Saad
Web Profits' Head of Growth Tam Al-Saad on how businesses adapted their marketing message, spend and channels during the 2020 COVID-19 lockdowns.
Coronavirus Marketing Series with Jared Codling
Growth hacker Jared Codling explains how he pivoted businesses during the coronavirus pandemic using pricing tests, Messenger funnels and cheaper ads.
Coronavirus Marketing Series with Noah Kagan
Noah Kagan on the 30-5 plan for cutting costs and finding new revenue in the first weeks of the COVID-19 pandemic.
Scaling Up
Webprofits co-founder Alex Cleanthous explains why scaling means growing profitably rather than just growing, and what changes at each stage of a business.
Bench’s CCO, Gil Snir, on how programmatic advertising works and where it’s heading
Bench co-founder Gil Snir explains how programmatic advertising works, from ad exchanges and brand safety to a FIFA World Cup campaign with SBS.
LJ Hooker’s COO, Ruth Trewhella on managing change, leading a team and digital transformation.
LJ Hooker COO Ruth Trewhella on delegating through a will/skill matrix, prioritising change with a payoff matrix, and facing her own discomfort with conflict.
Tomer Garzberg on A.I., how it works and how businesses can use it, plus preparing for a TED talk.
Gronade co-founder Tomer Garzberg explains AI versus machine learning, how businesses collect the data models need, and preparing for a TED talk.
Sonny Webster On Failure, Mindset, Growing an Online Business, and How To Produce Content Like A Pro
Olympic weightlifter Sonny Webster on missing Rio by 1kg, growing to 221,000 Instagram followers, and building an online coaching academy.
How to Build Digital Trust, Authenticity, and Adding Valuewith Tony Sharma and Alex Cleanthous
Tony Sharma and Alex Cleanthous discuss how consistency, authenticity and video content build digital trust with an audience.
Dr Melinda Muth, on leadership, culture and how to build highly effective teams.
Dr Melinda Muth explains how culture, team size and honest conversation shape effective leadership, using her work with Alex and Paul as a case study.
Vero’s Founder Chris Hexton On Customer Experience, Getting Funded & Developing Software
Vero co-founder Chris Hexton on bootstrapping for 5 years, raising capital from Square Peg, and fixing a fragmented customer experience.
The Dream Collective’s Sarah Liu on Women in Leadership, Diversity, Inclusion & How It Drives Growth
The Dream Collective's Sarah Liu explains 4 unconscious biases holding women back at work and the 5 pillar process she uses to fix them.
Young Henry’s Co-Founder Trent Allan on Growth Hacking, Startup Challenges & Scaling a Business
Young Henry's co-founder Trent Allan on growth hacking versus marketing, scaling a Newtown craft beer brand, and rebuilding after a failed US startup.
Fat Pizza’s Tahir Bilgic on Comedy, Business, Leadership & Mindset
Comedian and entrepreneur Tahir Bilgic on 6 weeks of stage fright before his first gig, his flat-fee cafe franchise model, and what makes an influencer worth paying.